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When Ochocinco tweets, the NFL listens.
In fact, we have a sneaking suspicion that the Cincinnati Bengal’s Wide Receiver’s nonchalance about in-game tweeting inspired the NFL’s no fun social media policy that prohibits tweeting by players and their representatives before, during, and after games.
The rules are pretty strict. But when Ochocinco tweeted about deleting his Twitter [...]

There has been no shortage of stories on athletes using Twitter and social media to further their personal agendas.
On the flip side, we’ve also seen the organizations behind the professional sports leagues, and the media outlets covering them, struggle between their desire to understand and embrace social media and their fear of losing control [...]

Since its debut in 2007, iPhone owners have been capable of consuming video in two ways: via iPod software as well as a YouTube application. And these options presumably remain the exclusive utilities employed for viewing clips.
But they are other methods available now. The launch of the App Store this summer enticed a number of [...]

This post is part of Mashable’s Startup Review series, which highlights great unsung startups. The series is made possible by Sun Startup Essentials.

Company Name
Dailymile
20-Word Description
Dailymile is a social training site for runners, triathletes, and cyclists.
CEO’s Pitch
That race was great, but how do I stay in-touch with the people I just met? And how can [...]

The iPhone and iPod Touch have numerous applications for just about every hobby and desire, especially when it comes to sports apps. There are tools for tracking scores in baseball, hockey, football, and even fencing; playing fantasy sports games; and much more.
Need to know how the slopes are in Utah? Keeping track [...]

Chris Spagnuolo is a social media maven, blogger, cyclist, food and wine lover, and an agile software development evangelist from Ft. Collins, CO.
2009 promises to be a stellar year for professional cycling around the world. The return of Lance Armstrong has more fans than ever turning out at early season races like the Tour Down Under [...]

David Spark (@dspark) is a veteran tech journalist and founder of Spark Media Solutions. He blogs at The Spark Minute and can be seen and heard regularly on Cranky Geeks, KQED, Green 960, and ABC Radio.
The NBA Finals start this Thursday night at 9pm ET on ABC (full schedule). You may watch the games with [...]

Gail Sideman is a publicist that specializes in generating exposure for sports and authors. She is @PUBLISIDE on Twitter and can be found on Facebook.
It should come as no surprise that the entire sports world is reaching out to fans with social media tools. But just how engaged are these groups with the [...]

Update: For more on this story, see ESPN Responds to Criticism and Publishes Social Media Policy.
Today is a landmark day for social media, but for all the wrong reasons. Earlier we learned that the United States Marines have banned social media sites on their network, and now we’re discovering that ESPN might have just dropped [...]